FOR IMMEDIATE RELEASE                                                           

NEW YEAR, NEW REAR
Bubbles Bodywear’s figure-enhancing lingerie can help turn your resolution into reality!

January 11, 2010 (CHICAGO) – If your New Year’s resolutions included losing weight and getting fit, join the club. Unfortunately, diet and exercise can only take you so far. Why not give your hindquarters a hand and put your rear in gear this year? Bubbles Bodywear offers patented, figure-enhancing undergarments, guaranteed to turn your weakest feature into your strongest asset.

For those wanting to ass-entuate a flat behind, the Double-O collection is a must-have triple threat: it can perk up your posterior, tuck in your tummy and whittle your waist. Looking for less coverage? BubbleBuns Boyshorts feature patent-pending, removable lightweight foam pads for a revolutionary shape that turns a flat profile into a baby-got-back booty. If you want to dress up your derriere, try the Foxy Fanny Lace panties – their silky-soft lace and quality construction make these padded panties a true luxury.

This is the year to put your self-confidence at the top of the list, so check out Bubbles Bodywear’s extensive collection of figure-flattering shapewear. Find them online at www.lovemybubbles.com or at a boutique near you.  Samples and hi-res images are available upon request.

ABOUT BUBBLES BODYWEAR:
Since 2003 Bubbles Bodywear has been considered the One Stop Booty Shop for thousands of women and men who need a little boost to their backside - and their self-confidence. Their slimming and enhancing undergarments include original padded panty styles as well as alternative curve enhancers and body sculpting shapewear.  

Founder Karen Jones started the company out of personal need for a derriere-lifting garter-like body shaper. After an “ah-ha” moment, she realized that her invention was something that might benefit other less-than-shapely women and thus the “butt bra” trend began! Jones is the expert when it comes to butt-enhancing and slimming undergarments and can often be spotted rearing butt challenged men and women to salvation.

The company’s products have been featured by French Vogue, Daily Candy, Perez Hilton, Rachael Ray, New York Fashion and BBC. Their products are sold online and at retailers like Patricia Field and Spiegel.

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Media Contacts:
Kim Lichtenstein                                                            Jaime Christopher
k101 Agency                                                                 k101 Agency 
Kim@k101agency.com                                                 Jaime@k101agency.com
312.265.8373                                                               312.265.8373